Blog, Graphic Design, Marketing Strategy, Print Marketing

4 Essential Print Marketing Pieces for the Holiday Season

The holiday season is here! It’s the biggest season for retail and ecommerce businesses. Does your marketing plan include all the marketing pieces you need to drive sales in the coming weeks as we ramp up to Christmas?

To further your business’s success this holiday season, make sure you have these 5 essential print marketing pieces:

1. Print Door Hangers

Door hangers are a cost effective way of getting the word out about your must-see holiday sales. If you own a local retail business, you can distribute the door hangers in your neighbourhood for relatively low cost. Try adding a coupon to your catchy holiday door hanger for additional incentive to come to your location.

2. Custom Calendars

Print custom calendars to give out to new and existing customers as a free holiday gift. Not only will your business seem full of the giving holiday spirit, your brand will remain top of mind for the rest of the year! You can even print offers on each month of your custom calendar to encourage your customers to shop more often throughout the year.

3. Direct Mail Postcards

Sending out direct mail postcards is a simple way to drive people to your website or retail location. If you have holiday specials and need to spread the word direct mail is cost effective with a high ROI. Just like printed door hangers, adding a coupon to the postcard will generate some urgency for customers to take advantage of holiday bargains.

4. Greeting Cards

Greeting cards are one of the easiest, yet most effective print marketing pieces in any business’s repertoire. Sending out a custom holiday greeting card from your business conveys a personal touch that your clients will appreciate. If you want to go a step further, send out your holiday card with a special offer or gift with purchase as a little something extra for the holidays. When you show customers that their business is appreciated, they are more likely to continue doing business with you.

If you’d like to create some last minute print marketing pieces for your business, Print Three is here to help! Find a location near you, to design, print and distribute holiday-themed marketing pieces for your business!

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