Tag Archives: digital marketing

4 Google Tools That Your Business Should Be Using

It’s amazing how much Google knows, isn’t it? Just about everyone is familiar with Google search. But does your business use Google tools to their fullest extent? Google offers plenty of free online tools for businesses that you may not be aware of. Google tools can help your business with everything from online marketing to collaboration and document storage. It’s also cool to have a Google Gmail address – you...

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Is Print Marketing Dead in the Internet Era?

In today’s Internet-savvy world, it seems like most people live out their lives online. Wherever we go, we’re within arms reach of some electronic device or another. With so much digital technology surrounding us, it’s inevitable that marketers have shifted much focus to targeting people online. But with this massive shift in customer behaviour, is print marketing still a relevant part of your marketing strategy?

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How to Create a QR Code Marketing Campaign Your Customers Can’t Resist

When it comes to QR code marketing, companies either knock it out of the park, or they crash and burn. Although some people believe that the QR code has lost its touch and is no longer an effective marketing tool, the truth is QR codes are still relevant; however they must be accompanied by a well-executed QR code strategy. Since QR codes are free to generate, they have a high...

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