Every great brand starts with simple brand elements that can be built upon as your business grows. Good branding assigns a unique identity to your company, without limiting opportunities for growth.
Tag Archives: design
How to Create Effective Email Blasts For Your Business
Email blasts, also known as eblasts, are a type of targeted email marketing sent by your company to a list of subscribers. Eblasts typically discuss promotional offers, news-worthy events or trends within your company or industry. Email marketing and eblasts can be viewed as an extension of direct marketing, in an electronic format. Both direct mailers and email blasts deliver a message to a targeted audience and use a similar...
How to Choose Fonts For Your Marketing
Believe it or not, the font that you choose to use for your marketing can make a big difference in how your target perceives your message.
How to Make a Tri-Fold Brochure That Converts Into Sales
A well-designed tri-fold brochure or pamphlet is an indispensible marketing tool for your business. A tri-fold brochure contains pertinent information about your products or services and ensures your customers have quick access to important details about your business.
7 Tips for Creating an Effective Direct Mail Campaign
There’s nothing like coming home, after a long day of work, to find your mailbox overflowing with junk. Ugh. The fact is, most direct mailers are not only ignored, but there is a certain stigma attached to this form of advertising. If this is true, then why do marketers keeping creating them? Well, when done properly, direct mail campaigns are not only extremely effective, but they’re a trackable form of...