In the fast-paced and highly competitive real estate industry, first impressions matter. Whether you’re a solo agent, a brokerage firm, or a developer, your marketing materials play a vital role in capturing attention, building trust, and closing deals. While digital platforms are essential, print marketing remains a cornerstone of real estate success—especially when it comes to high-impact visuals like signage, business cards, and brochures.
At Print Three, we specialize in delivering high-quality real estate printing solutions that get results. From eye-catching real estate signs to sleek business cards, professional brochures, and more, our services are designed to help real estate professionals stand out in a crowded market.
In this blog, we’ll explore the most important types of print materials for real estate, how they benefit your business, and why Print Three is your go-to partner for real estate printing.
1. Real Estate Signs: Capture Attention and Drive Foot Traffic
Why They Matter
Real estate signs are often the first point of contact between a property and a potential buyer. A professionally printed sign can spark interest, encourage walk-ups, and drive online traffic via QR codes or website links.
Popular Types of Real Estate Signs:
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For Sale / For Rent Signs
Classic and essential, these signs announce property availability and typically include contact information or brokerage branding. -
Open House Signs
These directional signs guide foot and vehicle traffic to your open house. Bold, bright, and easy to spot, they’re vital for maximizing attendance. -
Rider Signs
Small signs that attach to the main sign, offering updates like “Sold,” “Price Reduced,” or “Coming Soon.” -
Commercial Real Estate Signs
Larger and more durable, these are perfect for leasing or selling commercial properties and development sites.
Materials and Finishing Options
Print Three offers coroplast, aluminum, PVC, and foam board signs with optional lamination, grommets, or stakes for durability and professional display.
2. Business Cards: Make a Lasting Impression
Why They Matter
A sleek, well-designed business card is a must-have for any real estate agent. It’s your personal brand in a compact, tangible format. Whether at a networking event, open house, or casual encounter, a card keeps you top-of-mind long after the conversation ends.
Design Features to Consider:
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Premium Cardstock
Durable, professional, and available in matte, gloss, or soft-touch finishes. -
Spot UV or Foil Stamping
Add shine and texture to your logo or name for a polished, premium effect. -
Double-Sided Printing
Include your logo on one side and contact info or QR code on the other for a modern look. -
Custom Shapes
Stand out with die-cut shapes like house silhouettes or rounded corners.
At Print Three, we ensure that your business card reflects your professionalism, attention to detail, and unique personality.
3. Feature Sheets & Property Brochures: Tell the Full Story
Why They Matter
While signage gets attention, feature sheets and brochures provide the details that convert interest into action. These materials allow you to highlight high-res photos, floor plans, unique selling points, and pricing in a format that buyers can take home.
Types of Real Estate Brochures:
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Single-Page Flyers
Ideal for open houses, these highlight key property features in a simple and digestible layout. -
Multi-Page Brochures
Great for luxury or high-end properties, multi-page brochures give space for storytelling, amenities, and lifestyle imagery. -
Folders with Inserts
Useful for developments, pre-construction sales, or commercial listings with varied offerings.
Tips for Effective Property Brochures:
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Use professional photography and concise copywriting.
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Highlight unique property features, neighborhood perks, and nearby amenities.
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Include a clear call to action and contact info on every page.
Print Three offers full-colour printing on a variety of paper stocks with finishing options like saddle stitching, perfect binding, or folding.
4. Postcards & Direct Mail: Target Your Market
Why They Matter
Direct mail is still one of the most effective local marketing tools in real estate. Whether you’re announcing a new listing, promoting an open house, or sharing recent sales, postcards offer a tactile, personalized experience that cuts through digital noise.
Popular Real Estate Postcard Campaigns:
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“Just Listed” or “Just Sold” updates
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Neighborhood farming or market reports
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Holiday greetings or thank-you notes
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Open house invitations
Print Three can help you design and print custom postcards, and even assist with direct mail fulfillment to get your message into the right hands.
5. Presentation Folders: Stay Organized and Professional
Why They Matter
Presentation folders allow you to keep listing agreements, contracts, brochures, and business cards all in one branded, professional package. They help you look organized and prepared, whether you’re meeting a new client or presenting an offer.
What to Include:
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Company logo and contact info
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Business card slots
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Interior pockets for documents
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Optional gloss or matte finish for a polished feel
Presentation folders from Print Three add a layer of sophistication and structure to your client interactions.
6. Banners and Indoor Signage: Make a Statement at Events
Where to Use Them:
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Open houses
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Broker tours
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Trade shows
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Real estate conferences
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Office interiors
Large-format prints like retractable banners, table throws, and wall signage enhance your presence at any professional event. They also reinforce your brand identity in your office or storefront.
Print Three offers quick turnaround times on banner printing, and can even help with design templates if you’re not sure where to start.
7. Branded Stationery & Notepads: Subtle but Powerful Branding
While not always top of mind, items like letterhead, envelopes, thank-you cards, and notepads reinforce your brand during follow-ups or casual interactions.
Examples:
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Leave-behind notepads after meetings
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Branded thank-you cards post-closing
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Letterhead for formal correspondence
These pieces offer small touches that build long-term trust with clients and partners.
Why Choose Print Three for Real Estate Printing?
With decades of experience serving real estate professionals across Canada, Print Three is a trusted partner in high-quality, professional printing. Here’s what sets us apart:
✔ Customization
We work with you to tailor every piece to your branding, audience, and message. No cookie-cutter templates unless you want them.
✔ High-Quality Materials
From vibrant inks to durable signage materials, we ensure your print collateral is built to last.
✔ Fast Turnaround
Need signs or brochures in a hurry? Our quick turnaround times help you meet tight listing or event deadlines.
✔ Nationwide Locations
With Print Three centres across Canada, we’re wherever you need us.
✔ Online Ordering & Reordering
Save time with our easy-to-use online portal for uploading artwork, reordering print runs, or requesting design help.
Final Thoughts: Print with Purpose
Real estate is about relationships, visuals, and professionalism. High-quality print materials reinforce your credibility, attract leads, and create a lasting impression. From signs and business cards to brochures and folders, every piece of printed material is an opportunity to showcase your brand and earn trust.
Print Three is ready to help you take your real estate marketing to the next level. Whether you’re just starting your real estate journey or running a large brokerage, we offer scalable, custom printing solutions to suit your needs.
Ready to Start?
Visit our Real Estate Printing Services page to browse options, request a quote, or start your order today.