Branding

7 Things to Keep in Mind When Developing Your Brand

When you’re developing a brand image for your business, there are a lot of factors that go into choosing how to position your company – what your company sells, your business goals, your target audience, and your brand message, to name a few of many variables. To help you market your company effectively, Print There has outlined 7 tips for branding your business.

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10 Logo Design Tips For Creating an Effective Company Logo

Your logo is a key piece of your brand’s marketing puzzle. It needs to be simple, recognizable and memorable. That may seem like a tall order, but the world’s most recognizable brands do it with ease. Consider the Starbucks or Nike logos. At a glance you can name the brand. You don’t even need to see the company name. How do you go about creating a logo that will do...

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